What is Insight Cloud?
Insight Cloud is a platform that connects Insight Producers, Industry Experts, and Insight Consumers, empowering users to create, publish, discover, buy, and act on turn-key Insights.
What is an Insight?
An Insight is a verticalized, turn-key analytics application that leverages the most reliable and complete data sets to solve high-value, repeatable business problems. Insights solve industry-specific problems by providing actionable data visualizations.
Example: Category leaders and replenishment teams in the Consumer Packaged Goods (CPG) industry need to know how to best utilize shelf space at a specific retailer; that's why Seek created the Shelf Capacity Analysis Insight.
What is an Industry Expert?
An Industry Expert is a subject matter expert (SME) on a specific industry's business challenges. For example, an expert in the Consumer Packaged Goods (CPG) industry can clearly articulate the core problems experienced by CPG businesses and suggest ways to solve those problems through actionable data analytics; e.g. Insights. Industry experts work with Insight Producers to ensure industry-specific problems are solved via Insights for Insight Consumers to leverage. Meet our CPG Industry Expert: Sean Cline. Book Time with Sean here.
What is an Insight Consumer?
An Insight Consumer is a person responsible for guiding actionable solutions to business problems. This person could hold many titles including but not limited to: Data Analyst, Data Scientist, Replenishment Leader, Inventory Manager, Sales Lead, Category Leader, Retail Partner, Business Analyst, etc.
What is an Insight Producer?
An Insight Producer is a person responsible for creating actionable data visualizations for industry-specific problems. Insight Producers team with Industry Experts to create user-friendly, informative, and actionable Insights.